please turn down your volume for the remainder of the comercials
Jackson's Pepsi comercials were so popular, that other endorcements tried to build on it, with Michael's blessing ofcource.
With his long partnership with Pepsi, new ideas was put into new comercials. And just as he took videos to the next level turning them into films, Michael took comercials and turned them into videos. Here is the four part series of comercials that steped up the stantards. Each part originaly aired separately at different stages in the year, so viewers had to wiat to to see the next stage of the adventure.
On February 3, 2008 a televised SoBe Life Water (a subsidiary of PepsiCo) ad featuring super model Naomi Campbell dancing with the SoBe geckos to "Thriller" aired during Super Bowl XLII, exposing the song to over 95 million Americans. The ad also aired at the Grammys on February 10 and marked the first time Jackson has been associated with the Pepsi label since 1993.